MONKS

P&G—GILLETTE

2018

Project — To spotlight Gillette’s commitment to innovation and precision, we created a branded content pilot connecting the brand with a new generation of problem-solvers. At the heart of the story was Patrick Slade, a Stanford engineer leveraging AI and rapid prototyping to reinvent prosthetics. The short film captured his mission and mindset, framing Gillette not just as a razor brand—but as a champion of future-forward thinking and purposeful design.

My Role — I developed and pitched the concept, then co-directed the film—working closely with Patrick to shape an authentic narrative that aligned with Gillette’s brand values while spotlighting a real story of innovation and impact.

CREDITS

Creative Director: Mandy Gould
Creative: Bram Heeffer
Agency: Monks
Production: Made for Digital